Alejandro Betancourt Strategy

Social media has a huge role to play in businesses. Harnessing the different opportunities that social media channels present is something most business owners should learn. One such individual who has taken advantage of the social media platforms to expand his business is Alejandro Betancourt Lopez. He has extensive knowledge in the industry with his […]

Why Alejandro Betancourt Leverages Social Media and Problem Solving in Business

Some industries are difficult to break into, and sunglasses would be one of them. However, when the Hawkers sunglasses company was founded, Alejandro Betancourt saw an opportunity that many didn’t. Using the power of social media, he was able to take a business in a saturated market and expand it into new markets. Let’s take […]